Whether you need targeted guidance around a particular project or issue, or a comprehensive strategy that helps you tell your story in ways that motivate, inspire, or inform, our work together will be grounded in confidentiality and trust.
Responsiveness to your needs and timeframe will be reflected in the cadence of preparation, development, and implementation of the plan. It will also reflect our evolving times and align with the changing demands and expectations of leading with intention.
When your project would benefit from complementary expertise in digital strategy, marketing, fundraising, donor relations, event planning and production, or DE&I, I will engage the services of one of my highly experienced and well regarded partners to offer you a cost-effective, customized plan.
My Approach
The customized program includes:
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Preparatory trainings, materials, and resources
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Development of a personal branding profile focused on leadership and expertise
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Media training, messaging, and interview navigation customized to the role and current internal and external environments
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Multi-stakeholder communications strategies to be deployed beginning on the start date
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A communications roll-out strategy that expands on the initial press with storytelling and narratives
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Guidance on establishing institutional practices and policies for communications around issues of the day
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Assessment and alignment of organizational mission, vision, and values
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Reputation-building and thought leadership opportunities
Appointed
New leadership strategies for the next generation
Leaders of a new generation are ascending to highly visible positions at cultural and philanthropic organizations, and entering environments that are more culturally and generationally diverse than ever.
Appointed is a 90-day customized program that prepares them to establish trust and build positive relationships with both internal and external constituents. Beginning on day one.
It’s more than PR. It’s a plan.
The standard press release announcement no longer suffices.
A more robust strategy is needed in order for incoming leaders to establish their leadership, earn the trust of their multiple and diverse constituents, and build their
reputation.
Appointed begins upon appointment and extends into the initial weeks or months of the new leader’s tenure.